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11 December 2014

Russian Internet economy is expected to rise

The volume of the Russian Internet economy will grow at the end of 2014 by 30% to 1.43 trillion rubles, according to the report of the Russian Association for Electronic Communications (RAEC) "Runet Economy 2013-2014". The number of people employed in this sector in 2014 will increase by 20% to 1.44 million persons, the report said.

As is predicted in the study, most segments of the Internet in Russia will slow it’s growth. Thus, the volume of media advertising market in 2014 will grow by only 7% to 24.6 billion rubles, while in 2013 it was increased by 20%. Segment of contextual advertising will increase by 28% to 72.9 billion rubles, while in 2013 it had risen to 52%.

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