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03 December 2014

From Russia With Love 2: The Burda Russia Story. The Mr. Magazine™ Interview with Jürgen Ulrich, CEO, Burda Russia

 IMG_7502While miles and oceans may separate the USA and Russia, when it comes to magazine publishing and the media industry in general, the defining line is vague. Their troubles and triumphs are very similar to our own. On a recent trip I made to Moscow to give a keynote speech at the annual conference of the Press Distributors Association (PDA), that congruent fact was driven home to me clearly. From distribution, advertising challenges to the future of print; the USA and Russia amazingly are facing the same problems. 

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