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News

Trays with newspapers replaced by modern press stands

Number of points of hand-fed sale of periodicals will be reduced three times. This was stated by head of the Moscow Department of Media and Advertising Vladimir Chernikov.

Now the city has a half thousand trays and open-air bazaars - and soon will be about 400 such points. Moreover, the hand-fed trade will become civilized, trays replaced by trade press stands, will mark their position clearly.

- The open-air selling of the press must be converted, because they cause more complaints of Muscovites than were helpful - said Vladimir Chernikov. - Press stands already have an approved arrangement.

 

It’s important to recall, that the city authorities decided to replace all the stalls by modern ones. It is planned to complete the modernization by the end of 2015 - beginning of 2016. Now experts of the department estimate the profitability of press trade in kiosks to determine rental rates for entrepreneurs, who will use kiosks in the city.

- We have to calculate the risks - said Vladimir Chernikov. - Kiosks have a social function: they must communicate information to the citizens. We have many people who are used to read not only on the Internet. In the next step we will talk about the conditions and the cost of rent for which stalls will be sold to those, who want to do business in the press distribution, rather than the business of putting the stalls in the sublease.

New sample press kiosks, which established the owners at their own expense, the city plans to buy.

- Now there are about 100 new sample stalls the city, - said the head of department. - Most likely, we will buy them at a residual price, we organized a special company that does not change the general scheme.