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News

Beer ads back to the stadiums in Russia

Russian President Vladimir Putin signed a law allowing to advertise beer in Russian stadiums, the document is published on the official website of legal information.

According to the document, advertising of brewers and beverage are allowed to be placed at the stadiums during the official sports events,  on TV during sports broadcasts and  in specialized printed publications.

Signing of the bill took place during the country's preparation for the World Cup 2018 to be held in Russia. As explained by the First Deputy Chairman of the Duma Committee for Economics Anatoly Karpov (OR), the proceeds of such advertising will be an additional source of funding the competitions.

Since January 1, 2019 the ban on beer advertising in stadiums will return back.